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The builder

Using the brand kit

Set your fonts and colors once. Every new popup inherits them — and you can change them globally with one edit.

The brand kit saves your brand assets at the site level so you don't have to set them on every popup.

What lives in the brand kit

  • Primary, secondary, and accent colors.
  • Header and body fonts (Google Fonts or custom uploaded fonts).
  • Border radius default (sharp, rounded, or pill).
  • Default button styles — solid, outline, ghost.
  • Logo upload — used in popups that have a logo slot.

How it works in the builder

When you add a new element, it inherits brand kit defaults. You can override anything per-element if you want — the kit is a starting point, not a constraint.

Updating the kit later

Changing a brand kit color updates every popup that uses the default. Popups that overrode the color keep their override. Test in preview before publishing a global change.

Using the brand kit — Pop the Lead Help — Pop the Lead